Care for Insight
Pitch for a company called Care for Insight (while working in the NHS). The idea was to show the analytical statistical side of the company, but also it's ultimate human centred goals of health and wellness. Initial sketches were discussed with the creative lead.
HEFT Thoracics
This logo was for a thoracic treatment department which deals primarily with the lungs and the heart. I tried to use these two organs as the basis for the logo which was then rolled out by the department.
Mystifier
The following was for a professional magician who wanted something dark and somewhat creepy (hence the long tails of the letters). After doing multiple iterations - we settled with this.
Godiva Festival
This was a pitch for a musical festival in Coventry named after the legend of Lady Godiva. The aim here was to convey something free flowing and musical in the brand.
